Teach Yourself Successful Public Relations In A Week

Author: Brian Salter

Stock information

General Fields

  • : $14.99 AUD
  • : 9781444159554
  • : Hodder Education
  • : Teach Yourself Books
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  • : 0.14
  • : 31 March 2012
  • : 197mm X 130mm X 12mm
  • : United Kingdom
  • : 14.99
  • : 01 July 2012
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  • :
  • : books

Special Fields

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  • :
  • : Brian Salter
  • : Teach Yourself
  • : Paperback
  • :
  • :
  • :
  • : 659.2
  • :
  • :
  • : 128
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Barcode 9781444159554
9781444159554

Description

An understanding of public relations is crucial to anyone who wants to advance their career. Written by Brian Salter, a leading expert on public relations as both a practitioner and a journalist, this book quickly teaches you the insider secrets you need to know to in order run a successful public relations strategy. The highly motivational 'in a week' structure of the book provides seven straightforward chapters explaining the key points, and at the end there are optional questions to ensure you have taken it all in. There are also cartoons and diagrams throughout, to help make this book a more enjoyable and effective learning experience. So what are you waiting for? Let this book put you on the fast track to success!

Author description

Brian Salter has worked as a public relations expert and journalist on four continents, and is currently based in China. He has written several successful and well-respected books on the subject.